# Willow Jam Media: Full Context > Willow Jam Media is a web design and SEO studio based on the Central Coast > of NSW, Australia. Founded in 2015, we build custom WordPress and Shopify > websites and run local SEO campaigns for small and growing businesses. ## Team - James Sheraton, Founder & Creative Director - Jason Williams, Founder & Developer ## Location - Based: Central Coast, NSW, Australia - Service area: Gosford, Erina, Terrigal, Wyong, Tuggerah, The Entrance, Avoca Beach, Woy Woy, Kariong, Kincumber, Bateau Bay, and surrounding suburbs - Also works remotely with clients in Sydney, Newcastle, and across Australia --- ## Services ### Web Design https://www.willowjammedia.com.au/web-design/ We build custom websites that look great and actually bring in business. Nothing is assembled in a page builder or handed to an overseas team. Every website starts with a proper conversation about the business, customers, and goals, then is designed and built from scratch. Includes: Custom design, mobile-first build, WordPress or Shopify build, on-page SEO, speed optimisation, contact forms and lead capture, Google Analytics setup, 30 days post-launch support. ### WordPress & Shopify Development https://www.willowjammedia.com.au/wordpress-shopify-central-coast/ WordPress powers over 40% of the internet. Shopify is the gold standard for ecommerce. We specialise in both: custom WordPress themes built from scratch, plugin integration, Shopify stores with custom functionality, and platform migrations from any CMS. Includes: Custom WordPress theme development, WordPress plugin integration and custom development, Shopify custom theme development and app integration, platform migrations. ### SEO & Digital Marketing https://www.willowjammedia.com.au/seo-central-coast/ Local SEO focused on getting businesses visible in their actual service area, in the Google Maps pack, and for the specific searches their customers are typing in. No vanity rankings for terms nobody searches, just traffic that turns into enquiries. Includes: Local SEO and Google Maps optimisation, on-page optimisation, Google Business Profile management, content strategy, link building, monthly reporting. ### Ecommerce https://www.willowjammedia.com.au/ecommerce-central-coast/ Online stores built with conversion as the primary goal: clear product presentation, frictionless checkout, and a design that builds trust. Shopify or WooCommerce, designed to convert browsers into buyers. Includes: Custom store design, platform setup and configuration, product import and setup, mobile-first optimisation, on-page SEO, speed and performance optimisation, analytics and tracking, handover and training. ### Graphic Design & Branding https://www.willowjammedia.com.au/graphic-design-central-coast/ Brand identities for businesses, from complete brand systems for new businesses to refreshes of existing brands. Also ongoing graphic design work including marketing materials, social media graphics, print collateral, signage, and packaging. Includes: Logo design and full brand identity systems, print and digital marketing materials, social media graphics and templates, signage, packaging, and environmental design. ### Email Marketing https://www.willowjammedia.com.au/email-marketing-central-coast/ Email marketing management for businesses that want to stay front-of-mind with their customers, drive repeat sales, and build genuine loyalty. Strategy through to campaign production, sending, and reporting. Includes: Strategy and planning, template design, list management, campaign production, automation sequences, monthly reporting. --- ## Industries Specialist landing pages for the sectors we build for most often: ### Allied Health Web Design https://www.willowjammedia.com.au/allied-health-web-design/ AHPRA-aware websites for physios, psychologists, OTs and allied health clinics across Australia. Wired into booking systems like Cliniko, Halaxy and Power Diary, and designed around the advertising rules that apply to regulated health services. ### GP & Medical Practice Web Design https://www.willowjammedia.com.au/gp-web-design/ AHPRA-aware websites for GP clinics and medical practices. Online booking through HotDoc or HealthEngine, doctor and service profiles, and practice-management integration, so patients book online instead of adding to the phone queue. ### NDIS & Disability Provider Web Design https://www.willowjammedia.com.au/ndis-web-design/ Accessible, WCAG-minded websites for NDIS and disability providers. Written in plain language with a clear referral pathway that makes it easy for Support Coordinators, participants and families to choose and refer. ### Tradie Web Design https://www.willowjammedia.com.au/tradie-web-design/ Fast, no-nonsense websites for plumbers, electricians, builders and trade businesses. Built to capture quote requests while you are on the tools, with instant lead alerts, click-to-call and your work on show. ### Not-for-Profit Web Design https://www.willowjammedia.com.au/not-for-profit-web-design/ Accessible WordPress websites for Australian charities, community groups and not-for-profits. Built to WCAG 2.1 AA as standard, with donations, volunteer sign-ups and funder-facing content wired in. Free written quotes for grant application budgets, and reduced rates for registered charities and incorporated NFPs. --- ## Locations Suburb-focused landing pages on the Central Coast: ### Web Design Tuggerah https://www.willowjammedia.com.au/web-design-tuggerah/ Web design for local businesses in Tuggerah and the northern Central Coast: trades, retail, health, hospitality and professional services. Local SEO built in, with a live Tuggerah project (Optimum Intake) already in the portfolio. ### Web Design Erina https://www.willowjammedia.com.au/web-design-erina/ Web design for businesses in Erina, the largest commercial hub on the Central Coast: professional services, health, retail and hospitality around Erina Fair and the Karalta Road precinct. Built to stand out in a competitive local market. ### Web Design Gosford https://www.willowjammedia.com.au/web-design-gosford/ Web design for businesses in Gosford, the Central Coast CBD and regional capital. Professional services, cafes, retailers, clinics and new ventures in a city centre being reshaped by the University of Newcastle campus, waterfront renewal and a push for a 24-hour economy. ### Web Design Woy Woy https://www.willowjammedia.com.au/web-design-woy-woy/ Web design for local businesses in Woy Woy and across the Peninsula: retail, hospitality, health, trades and professional services. Local SEO built in, serving the town centre and the wider Peninsula catchment of Umina, Ettalong, Booker Bay and Blackwall. --- ## How We Work A five-step process from first conversation to launch: 1. Discovery & Strategy: a deep-dive conversation to understand the business, goals, target audience, and competitors. 2. Design & Concept: a custom design concept crafted before any code is written. 3. Development & Build: the approved design becomes a fully functional, high-performance website. Clean code, fast load times, SEO-optimised structure. 4. Review & Refinement: the client reviews the live staging site. Nothing goes live without full approval. 5. Launch & Beyond: technical launch handled including domain, hosting, testing, redirects. Ongoing support available. Most website projects take four to ten weeks from kickoff to launch. --- ## Who We Work With Primarily small to medium businesses on the Central Coast of NSW. Strong track record in health and wellness, professional services, and trades. Also works with clients in Sydney, Newcastle, and regionally across NSW on a remote basis. --- ## Frequently Asked Questions **What areas on the Central Coast do you service?** We work with businesses across the Central Coast, including Gosford, Erina, Terrigal, Wyong, Tuggerah, The Entrance, Avoca Beach, Woy Woy, Bateau Bay, and surrounding suburbs. We also work remotely with clients in Sydney, Newcastle, and across NSW. **How much does a website cost on the Central Coast?** Websites typically range from $2,500 for a simple brochure site to $8,000 or more for a custom build with ecommerce or advanced functionality. Every project is quoted individually after a discovery conversation. **How long does it take to build a website?** Most projects take 4 to 6 weeks from kickoff to launch. The timeline depends on content readiness and how quickly feedback is provided. **Do I need to be based on the Central Coast to work with you?** No. We work with businesses across Australia. We handle interstate projects remotely without any issues. **Will my website work on mobile devices?** Yes. Every website we build is mobile-first by design. We start with the smallest screen and scale up. **Can you help with SEO as well as web design?** Yes. SEO is built into every website we build from the start. We also offer ongoing SEO and digital marketing services as a separate engagement. **What platform do you build websites on?** WordPress for most websites, Shopify for ecommerce. We build custom WordPress sites without page builder plugins for better performance, design quality, and code structure. **Do you offer ongoing support after a website is launched?** Yes. We offer ongoing maintenance, SEO, and support arrangements for clients who want continued help after their site goes live. **What kind of businesses do you work with?** Primarily small to medium businesses on the Central Coast of NSW. We have worked with health clinics, professional services firms, trades businesses, and retail clients. --- ## Key Differentiators - SEO built into every site from the ground up, not bolted on after - Direct communication with the people doing the work, with no account management layer - Mobile-first design on every project - Every project custom-built, never from a template - Fast and secure by design, with performance optimisation as standard - Ongoing support after launch --- ## Portfolio https://www.willowjammedia.com.au/work/ Selected projects include websites for health clinics, professional services, trades, and retail businesses across the Central Coast and beyond. ## Blog https://www.willowjammedia.com.au/insights/ Practical advice, industry insights, and articles about web design, SEO, and building a better online presence. ## Recent Articles - [How Much Does a Website Cost for a Small Business in Australia?](https://www.willowjammedia.com.au/insights/how-much-does-a-website-cost-for-a-small-business-in-australia/): A breakdown of what websites actually cost in 2026, from simple brochure sites to custom builds with ecommerce. - [Getting More Customers From Wyong, Tuggerah and Bateau Bay With Local Web Design](https://www.willowjammedia.com.au/insights/getting-more-customers-from-wyong-tuggerah-and-bateau-bay-with-local-web-design/): How local web design and SEO helps businesses in the northern Central Coast corridor attract more customers. - [5 Signs Your Central Coast Business Website Needs a Redesign](https://www.willowjammedia.com.au/insights/5-signs-your-central-coast-business-website-needs-a-redesign/): When to stop patching an old site and invest in a proper rebuild. - [How Long Should a Website Last Before a Rebuild?](https://www.willowjammedia.com.au/insights/how-long-should-a-website-last-before-a-rebuild/): Typical website lifespan and the signals that indicate it is time for a new build. - [Why a Website Builder Probably Isn't the Right Call for Your Business](https://www.willowjammedia.com.au/insights/use-website-design-company/): The trade-offs of Wix, Squarespace, and DIY builders versus a custom-built site. - [Ten Years of Building Websites on the Central Coast](https://www.willowjammedia.com.au/insights/web-design-ten-years-central-coast/): Lessons learned from a decade of web design work on the Central Coast. - [Why Good Website Copy Matters More Than You Probably Think](https://www.willowjammedia.com.au/insights/importance-great-website-content/): How content quality affects conversions, SEO, and brand trust. - [Why WordPress Is Still Our First Recommendation](https://www.willowjammedia.com.au/insights/what-makes-wordpress-a-great-cms/): When WordPress is the right choice and when it is not. ## Contact - Website: https://www.willowjammedia.com.au/contact/ - Phone: 0403 530 643 - Location: Central Coast, NSW, Australia